A couple of Thursdays ago we had our monthly Champagne Thursday Inspirations session and let me just tell you… IT WAS 4 HOURS LONG! That’s what happens when you work with such great friends. It takes you over 2 hours just to get caught up on life (and maybe a wee tiny bit of gossip). But really that is what makes us work; although sometimes we forget that just because we are great friends, we still CANNOT read each others’ minds…we still have to USE OUR WORDS! I mean, really, we can read each others’ minds to a point, but not all the time. We would totally be the coolest branding and marketing firm out there if we could read minds. But OH WAIT!... we are really cool because we have Champagne Thursdays and send ya’ll awesome tips and tricks and advice. (See we can read your minds. We know you want FREE stuff.)
Ok so where are we going with this? At B&A we are in the process of some refreshing and redefining things. Ooooh don’t worry lovelies, we are not changing what we do, why we do it, or who we are. That would really go against EVERYTHING we preach y’all. We are just making a few minor changes (really some pretty big changes to us but I digress). So watch out for some awesome updates!!!!
Anyway, back to my point… the only way that this refresh is going to work is if we USE OUR WORDS to communicate with one another and our fans. …IMPORTANT TIP AHEAD!!! PAY ATTENTION!!!... Remember in our last blog post when Ronii wrote about the elusive WOW! Factor, to get that you have to… use your words. It’s really hard to give you what you want if you can’t tell us what that is. Ronii does this to me all the time. She has this big vision for projects but then doesn’t use her words so that I make that vision happen because I can’t read her mind all the time (oh, the travesty). You know this. You experience it with you clients too. They don’t tell you what they want. We can’t (insert verb here like: help, buy from, be interested in, etc…) you if you don’t use you words. Just as we can’t help you if we don’t use our words. OMG! Who would have thought that? LOL! So are you getting the picture? GOOD!
So to recap what are you supposed to do with your customers, sales copy, projects, or that contractor you are hiring? And are we (B&A that is) supposed to do so you know what we do and can work together? OMG DID YOU SAY USE YOUR WORDS?!?! Sweet, you got the picture and we were effective at using our words. Makes us feel good that we aren’t just babbling for our own enjoyment on here. So go out and be the absolute best communicators you can be! USE YOUR WORDS!